Tuesday, July 17, 2012

The Importance of Conducting a Real Estate Market Analysis

Doing research is not an easy task. A research is the activity of gathering the most relevant information and filtering it to its finest.  A real estate market analysis is defined as the study of the current market. It is the systematic monitoring of real estate market developments and prospects which helps in determining the right market value of a certain property. 

In many other ways, online globalization helps the process of research and makes it easier to come up with the best results. With the help of online globalization, marketing research takes a higher leap of reaching people and knowing what they want. This allows one to set up a wider scope of potential customers, knowing the most important they wanted, such as affordability, pride of ownership, desire for space, and the like. It is simply to conclude that this is the process of finding opportunity and problems so that you can overall improve your effectiveness as a provider.
Summing it up, market research is an important component of an effective marketing strategy in real estate. Things that are important to know are involved within the process: knowing the target audience plus; and knowing the market that helps in developing brand awareness. The compilation of the said gathered records can be used as an advantage tool to address specific problems on marketing situations. In short, market analysis is a must!

Now let us see, the most important terms one should look in conducting a market research.

  • Negotiate with people you want to work with. This generally refers to your target audience of clients. Most of the time, one usually take most part on geographical area where they market, but because of the online globalization, there is now a big change to reach people out of that market who can potentially become investors once they move in that area.
  • Check out the competition in your area. This is another important aspect to deal with, knowing the local competition that will help you find a unique way to market your services that others left out. Knowing your competitors’ strong points and weaknesses is necessary. For example, check the community where they excel most and how they are perceived by people, then create your own brand and build it. Real estate is categorized as a personal and popular business nowadays, and knowing the competition will help you get a clear picture on what best practices you need to do.
  • Examine the environment. Examine the location where you wanted to put up your investment. One thing that people always concern about is the location of the property, especially when they have companions such as kids. They prioritize and give emphasis to those properties that would give them the ease of access to schools, working hubs, commercial places etc.
Using this kind of information will help you tailor your decision making, and come up with an approach for your real estate marketing, hence, meeting your client’s expectations. Remember that the learning process never stops, knowledge always grows, and the best way to attain it is through continuous researches and by knowing the things that are happening in your surroundings.
 









Wednesday, July 4, 2012

Find the perfect comfort at Flair Towers

With the demanding life in the city, condominiums become the modern home for young modern families.  Condominiums communities become the top choice to their harried life in the city where they experienced one of a kind ambiance amidst the bustling outdoor life.

With the presence of these developments, people now can imagine entering in a place that is fully-packed with resort-like amenities. Yes, there are now existing condominium developments packed with this kind of feature and one of them is Flair Towers in Mandaluyong City that is being developed and managed by DMCI Homes. 

Flair Towers become one of the most stylish developments of DMCI Homes because it holds the record of having the largest land area allotted to open-air leisure amenities (see the list of complete amenities here) as compare to other developments in the metro. It also features one of their signature brand design which is Lumiventt design technology that simply tolerates generous inflow of natural light and wind.


Flair Towers is sited near Central Business Districts of Makati, Taguig and Ortigas. (See the location and vicinity map here

To give you more idea on how grandiose this place is, take a tour with this audio visual presentation below.




Monday, July 2, 2012

Is Partnership a Good Option in Real Estate?

The word partnership is defined as an unincorporated entity created by an agreement among two or more persons. It is simply combining of resources and becoming a co-owner of a certain business. In real estate, they are called real estate investment partnership or joint ventures - one function called “passive” owners or the one that only provide funds for investment operations, and the other, “active” owners, who act and executes the business. Good examples here are property developers or constructions companies. 


The road to real estate success is not easy. It requires such main ingredients. The two most important components are capital and the skill set or the ability of using the resources in good use to have good conversion. Knowing the fact that not all people who wanted to invest in real estate are able to have the ability and knowledge on good use of resources, some of them usually belongs to the passive type of investor which provides funds. Good thing to know that the idea of partnership makes two sides unite into one. Thankfully, real estate investment partnership offers good opportunities for these two types of investors. Here are some good pieces of benefits a partnership could give. 

1. Knowing your skill set – As mentioned above, there are two classifications of investor the active and passive investor. It is important to know where you belong on these two options, taking the situation of having that skill set of an active investor and haven’t hold that fund to invest in the project. Then the idea of finding a partner who can finance the resources but lacks time and expertise maybe your good target for the completion of the project. Though, make sure to have a formal agreement.
2. It helps in organizational needs – Paperwork of course is one basic procedure you need to be met in any kind of investment. Its good thing to know having two heads making the procedure even better. As you always wanted to have a clean and organized works, picking up a good partner in keeping those things organized is a must!  

3. Two heads is better that one! – having a partner in real estate creates a good chance of attaining success. Not only that, having a partner will ensure you that your set goals are in good track, organized things in business (above stated) and also move forward towards business. Attaining that, you must find a good and responsible partner who possesses either of the two needed skill set (depending on your own skill) who could help you provide the ability to expand your business towards success.

Indeed, building partnership in real estate is one of the great ways to start owning a property and of course, the end goal of building income. Here is a good example of a partner that take your property as income generating asset.

Before making things in legal, in taking this option it is strongly reasonable to have an agreement drawn up by an attorney. It’s a way of assuring that you don’t risk your money or skill with nothing in return, so a well-executed partnership agreement can save you from taking that bad deal.